In the burgeoning field of wellness tourism, identifying the right type of wellness groups to target is crucial for hotels looking to capitalize on this lucrative market. Here’s a comprehensive list of 33 different types of wellness groups your hotel can focus on. Remember, the key is to understand your hotel's capabilities to serve these groups and choose those that align with your offerings, ensuring a match made in heaven that leads to five-star reviews and repeat bookings.

“The global yoga tourism market, a significant part of this industry, was valued at USD 154.11 billion in 2021 and is expected to grow at a compound annual growth rate (CAGR) of 5.8% from 2022 to 2030, reflecting the potential for hotels to capitalize on this trend”

— Grand View Research

Yoga Retreats: Offer tranquil spaces for yoga sessions.
Meditation Groups: Ideal for hotels with serene environments.
Martial Arts Camps: Spaces for training and practice.
Fitness Bootcamps: Utilize gym and outdoor spaces.
Cycling Clubs: Great for hotels with scenic bike paths nearby.
Running Groups: Leverage local trails and tracks.
Healthy Eating Workshops: Utilize your hotel's kitchen and dining areas.
Surf Retreats: Use your proximity to the ocean or a surf park.
Spa and Beauty Groups: Utilize your on-site spa for retreats.
Detox and Cleanse Groups: Offer programs with health-focused meals.
Stress Management Retreats: Focus on relaxation and mindfulness.
Pilates Retreats: Require minimal space and equipment.
Dance Therapy Groups: Fun and therapeutic for guests.
Nature Immersion Retreats: Ideal for hotels near natural settings.
Ayurveda Retreats: Traditional Indian wellness practices.
Spiritual Healing Retreats: Focus on holistic well-being.
Corporate Wellness Retreats: Target business clients for team building.
Art Therapy Retreats: Combine creativity with wellness.
Eco-Wellness Groups: Eco-friendly practices and nature activities.
Mindfulness Retreats: Mindful practices in a peaceful setting.
Senior Wellness Groups: Tailored to the needs of older adults.
Women's Wellness Retreats: Focus on women's health and empowerment.
Men’s Wellness Retreats: Targeted programs for men's health.
Family Wellness Retreats: Activities for all ages.
Couples’ Wellness Retreats: Romantic and health-focused escapes.
Adventure Wellness Groups: Combine adventure sports with wellness.
Music Therapy Retreats: Utilize the power of music for healing.
Holistic Health Retreats: A broad approach to wellness.
Therapeutic Writing Workshops: Focus on writing for mental health.
Qigong and Tai Chi Retreats: Traditional Chinese wellness practices.
Recovery and Addiction Retreats: Supportive environment for recovery.
Health and Wellness Education Seminars: For health enthusiasts.
Digital Detox Retreats: Encourage disconnection from technology.

Each of these group types presents a unique opportunity to attract specific clientele and offer tailored experiences. By focusing on these niche markets, your hotel can easily add an extra $1 million or more in revenue.

Getting Started To target these wellness groups effectively, download our free "Hotel Playbook to make an extra $1 Million + from wellness groups this year." This guide will help you identify the best strategies to attract these groups to your hotel.

Understanding which wellness groups to target is just the first step.

For personalized assistance in crafting the perfect wellness tourism strategy for your hotel, reach out to us for a complimentary consultation. Let us help you transform your hotel into a wellness destination that's not just profitable but also highly sought after by wellness enthusiasts.

Yoga Retreats: Offer tranquil spaces for yoga sessions.

Meditation Groups: Ideal for hotels with serene environments.

Martial Arts Camps: Spaces for training and practice.

Fitness Bootcamps: Utilize gym and outdoor spaces.

Cycling Clubs: Great for hotels with scenic bike paths nearby.

Running Groups: Leverage local trails and tracks.

Healthy Eating Workshops: Utilize your hotel's kitchen and dining areas.

Surf Retreats: Use your proximity to the ocean or a surf park.

Spa and Beauty Groups: Utilize your on-site spa for retreats.

Detox and Cleanse Groups: Offer programs with health-focused meals.

Stress Management Retreats: Focus on relaxation and mindfulness.

Pilates Retreats: Require minimal space and equipment.

Dance Therapy Groups: Fun and therapeutic for guests.

Nature Immersion Retreats: Ideal for hotels near natural settings.

Ayurveda Retreats: Traditional Indian wellness practices.

Spiritual Healing Retreats: Focus on holistic well-being.

Corporate Wellness Retreats: Target business clients for team building.

Art Therapy Retreats: Combine creativity with wellness.

Eco-Wellness Groups: Eco-friendly practices and nature activities.

Mindfulness Retreats: Mindful practices in a peaceful setting.

Senior Wellness Groups: Tailored to the needs of older adults.

Women's Wellness Retreats: Focus on women's health and empowerment.

Men’s Wellness Retreats: Targeted programs for men's health.

Family Wellness Retreats: Activities for all ages.

Couples’ Wellness Retreats: Romantic and health-focused escapes.

Adventure Wellness Groups: Combine adventure sports with wellness.

Music Therapy Retreats: Utilize the power of music for healing.

Holistic Health Retreats: A broad approach to wellness.

Therapeutic Writing Workshops: Focus on writing for mental health.

Qigong and Tai Chi Retreats: Traditional Chinese wellness practices.

Recovery and Addiction Retreats: Supportive environment for recovery.

Health and Wellness Education Seminars: For health enthusiasts.

Digital Detox Retreats: Encourage disconnection from technology.

Each of these group types presents a unique opportunity to attract specific clientele and offer tailored experiences. By focusing on these niche markets, your hotel can easily add an extra $1 million or more in revenue.

Getting Started To target these wellness groups effectively, download our free "Hotel Playbook to make an extra $1 Million + from wellness groups this year." This guide will help you identify the best strategies to attract these groups to your hotel.

Understanding which wellness groups to target is just the first step.

For personalized assistance in crafting the perfect wellness tourism strategy for your hotel, reach out to us for a complimentary consultation. Let us help you transform your hotel into a wellness destination that's not just profitable but also highly sought after by wellness enthusiasts.