THE BLUEPRINT ADVISORY

The Repeatable Process For Attracting Wellness-Seeking Guests and Groups That Spend Up To 145% More Than Regular Travelers.

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We’ve spent over a decade inside wellness travel selling across 20+ countries and generating millions in bookings.

Here’s what we see time and time again:

Most travel and hospitality brands don’t struggle with effort. They struggle with direction and a process to follow for predictable bookings.

They hire talent, launch marketing, or add “wellness” without first answering the foundational questions that determine what will actually bring in consistent bookings. 

THE BLUEPRINT exists to solve that.

Zero guesswork. No wasted resources. No costly course corrections later.

This is how you enter the trillion dollar+ wellness tourism market right the first time.

The Blueprint is an in-person focused advisory engagement at your property over the course of 2-3 days. Only available virtually in specific cases.

We move through several stages:

  • understanding your vision and goals

  • assessing what you’re working with: property, destination, resources, constraints

  • identifying your most viable wellness positioning and audience

  • mapping a clear repeatable path to attract and convert wellness-seeking travelers and groups

You leave with a clear written BLUEPRINT. This is a process and execution map your team can implement internally or outsource with confidence.

THE ANSWERS YOU NEED

THE BLUEPRINT

Clarity on who to sell to

  • Confidence in what to offer

  • A differentiated position in the wellness market

  • A clear repeatable system to attract and book solo travelers and groups

  • Direction your team or partners can execute without guessing

Our clients use the Blueprint to:

  • guide internal teams

  • brief agencies or vendors

  • refine an existing strategy

  • reposition or refresh an underperforming offering

  • design wellness into a property before launch

WHAT THE BLUEPRINT GIVES YOU

  • It’s not execution

  • It’s not ongoing consulting

  • It’s not a retainer

  • It’s not a marketing package

This is upstream advisory. Get this right and everything else falls into place.

WHAT THIS IS NOT

The Blueprint Session is best suited for:

  • founders building or acquiring a travel or hospitality brand

  • hotels, destinations, or properties entering or refining wellness offerings

  • operators who don’t want to look like everyone else

  • teams who want direction before spending time or money

If you’re looking for someone to “run marketing,” this isn’t the right fit.

If you’re looking for someone to give you a tailored gameplan of how you can specifically capitalize on the trillion dollar and rising wellness tourism market, including what resources you will need, and who to hire to execute this gameplan, this is for you. 

WHO WE DESIGNED THE BLUEPRINT FOR

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  • "We’ve 4’xed our original business plan working with Coconut Creative.”

    -One Yoga Global, International Retreat Company

  • “We sold out over 40 retreats in 17 countries in one year!”

    -One Yoga Global International Retreat Company, Austin, TX

  • "Our hotel is busier than ever before with group interest from yoga retreat groups and wellness seeking travelers.

    - The Lighthouse Hotel & Spa, Little Corn Island

  • "National Geographic Traveler reached out to us as a direct result of our marketing strategy and featured our hotel in their exclusive Island Collection Book!"

    - The Lighthouse Hotel & Spa, Little Corn Island

  • "Coconut Creative’s insights into the wellness retreat space were not only spot-on but also transformative for how I envision the future of Mística Natural Jungle Bungalows. They shared practical, actionable advice that immediately resonated with me.”

    - Mistica Natural Jungle Bungalows

  • "If you’re looking for guidance in the retreat and wellness space, I can’t recommend Coconut Creative Agency enough. Their approach is refreshing, their expertise unmatched, and their support genuinely heartfelt. Thank you, Coconut Creative, for seeing the potential in us and for sharing your incredible knowledge so generously! Pura Vida. 🌴 ”

    - Mistica Natural Jungle Bungalows

  • “Ashley helped put our brand new, eco-luxury remote island hotel on the map for wellness travelers. We were featured in major media outlets including Travel + Leisure and Conde Nast Traveler. This lead to even more international media coverage, retreat bookings, website visits and social media followers, positioning our luxury island resort as a top destination for yoga and wellness retreats in the Caribbean.”

    - Michael Bitton, GM at Yemaya Hideaway & Spa, Nicaragua

  • “If you want to attract yoga retreats to your hotel , we highly recommend you partner with Coconut Creative Agency.”

    - The Lighthouse Hotel & Spa, Little Corn Island

  • “I highly recommend you connect with Ashley and her company if you want an innovative advisor who knows what it takes to be a successful leader in the wellness industry nowadays.”

    - Laura Shook Guzman, Wellness Entrepreneur, LMFT